The form
A recognisable direction, not a fixed specification.
The principal silhouette explores separate dimensional letters with a shared baseline. It is a starting point for brand wall or event arrival moment. Artwork and physical detailing would be reviewed against the site, audience and visual priorities of the actual campaign.
No dimensions, materials, installation method or delivery date are pre-approved by this illustration.
01 / CustomisationWhat can change?
Review letter face, spacing and base connections. Colour, print and any additional features depend on the approved artwork and the proposed construction.
02 / Site planningWhat must be checked?
Start with ground footprint and viewing distance. Confirm site access, power, fixing, weather exposure where applicable, and the local venue requirements before choosing a build approach.
03 / Project inputWhat should you send?
Provide vector logotype and target word, plus intended size, quantity, venue, destination and event date when available. The team can flag open items for review.